Donor Characters You’ll Meet in Every Fundraising Program

A diverse group of four professionals leaning together over a table, engaged in focused discussion and collaboration.

If you’ve been in fundraising for a while, you’ve probably noticed something. Donors are all unique people with their own lives and motivations. But their behavior? It can tend to fall into patterns. There’s the donor who gives faithfully but never responds to a single email. The one who needs to see your financials before […]

How to Use Nonprofit AI Without Losing the Human Touch

The title of the post: “How to Use Nonprofit AI Without Losing the Human Touch."

Of the technologies that have emerged in recent years, artificial intelligence (AI) has penetrated the nonprofit sector especially quickly. In one 2025 survey of nonprofit leaders, nearly half of respondents said their organizations had integrated AI into their operations less than three years after the public release of ChatGPT, and 77% expected to be leveraging […]

2023 Wrapped: Fundraising Edition

Windmill Hill Consulting 2023 Fundraising Wrapped

As the countdown to the New Year begins, while everyone else tunes in to watch the ball drop with bubbles in hand, it’s a bit of a different experience for fundraisers. For us, it’s a culmination of days, weeks, and months of tracking donations against our goals. And by December 31st, we’re left exhausted but […]