Five Ways A Fundraising Development Plan Leads to Fundraising Success

General Dwight Eisenhower once said, “In preparing for battle I have always found that plans are useless, but planning is indispensable.” Having an annual development plan helps you define not just what your fundraising goal will be, but also what key steps and metrics you need to have in place to successfully reach that goal.   […]

Count Inflation Into End of Year Fundraising Plans

Since we’re all used to pivoting – or rather pirouetting – these last two years, 2022 has not disappointed either. From record-high gas prices to sharp rent increases, inflation this year has shaped the economic landscape of the United States in ways not seen in decades. As more and more people continue to face financial […]

Emerging Fundraising Trends Series Part 1: Cryptocurrency: The Next Giving Frontier?

Cryptogiving has entered the spotlight in a way that many of us could have never imagined just a few years ago. But the essential question remains: why should an organization bother with cryptocurrency? The bottom line is that opting to accept digital currencies could generate a significant increase in annual giving to your organization

Growing Your Audience on Social Media in 4 Steps

Guest post by Maria Clark of Good United With social media use increasing every day and donors flocking to these online platforms, it’s become more important than ever to have a diverse, rich marketing strategy across multiple channels. Social media can open up fun and engaging avenues to expose your brand to new audiences, meaningfully […]

Letting Go, Leaning On, and Looking Ahead

As we prepare to begin a new year, celebrating the end of a disastrous year on so many levels, there are certainly things we’ve learned. Without a doubt, fundraising is forever different. Here are some musings on transforming after 2020. Letting Go This was the year that forced us to figure out what we could and […]

Send Your Fundraising Back to the Future

It’s 1985. A teenage boy named Marty McFly catapults back to 1995 in a time-traveling DeLorean. He sees what life was like in the 1950s. And he sees his parents, when they were his age. Marty quickly realizes that in time-travel mode, the slightest of actions can change the course of the future. What if […]

Can You See Around Corners, Fundraiser?

“Seeing around corners” is a business term describing how companies spot inflection points and how they react when they do.  Remember Blockbuster? Their business model shifted too late in the relatively quick rise of on-demand rentals. They first got a run for their money when Netflix shipped DVDs to homes, then were eventually decimated by […]