Media & Press
Fundraising or budgeting, which comes first?
Woman Owned Agency
January 19, 2023
In this episode of Woman Owned Agency, host Sheryle Gillihan sat down with Barbara to talk about balancing budgeting and fundraising goals, and approaching a budgeting perspective with a growth mindset.
Giving Thought to Giving Tuesday: Planning in Advance for a Big Fundraising Day
NXUnite
September 27, 2022
With Giving Tuesday fast approaching, now is the perfect time to start planning your future fundraising activities. Let’s think about Giving Tuesday! During this panel, we’ll be discussing the best practices nonprofits should adopt before the big day, as well as hurdles and how they can be avoided. Join us as we sit down with some fundraising all-stars!
Just keep asking
OneCause
August 5, 2022
Fundraising is not a free fall. Don’t hit the pause button; stay connected even during extraordinary circumstances. Barbara talks about having a strategic plan, 365 fundraising calendar, donor retention, segmentation, and multi-channel communications to #PowerUpYourFundraising.
An in-depth review with industry experts
Giving USA
June 28, 2022
Every year, the nonprofit sector receives extensive data describing philanthropy in the U.S. through the annual Giving USA Report. In addition to helping you understand what happened in 2021 and what is anticipated in 2022, in this session you will learn how to use the information to plan your fundraising strategy.
Nonprofit Fundraising Pre-covid, During Covid, and After Covid
Nonprofit MBA
March 7, 2022
Barbara O’Reilly and Stephen Halasnik from Financing Solutions, a leading provider of nonprofit lines of credit, discuss nonprofits’ fundraising before the pandemic, during the pandemic, and after the pandemic. Nonprofits with flexible development systems and strategies are better positioned to navigate contingency of any sort seamlessly. A flexible approach that enhances rapid adaptation ensures that nonprofits survive the rough and tumble of time.
How Consultants Boost Fundraising Results
BBB Wise Giving Alliance The Heart of Giving
February 2022
Barbara O’Reilly joins Art Taylor, President and CEO of the Better Business Bureau’s Wise Giving Alliance to discuss fundraising, specifically how an organization can go about selecting a consultant to help with their fundraising efforts and we also discuss some interesting fundraising strategies. If you are a fundraising professional, this episode is for you so tune in now!
Facebook Live Interview with Maureen Wallbeoff
The Accidental Techie
August 7, 2020
In this interview, Barbara O’Reilly and Maureen Wallbeoff, Founder of The Accidental Techie, discuss what they have learned in 2020 and how these early trends may impact your nonprofit fundraising plans for end of year campaigns.
Fundraising Strategy and Roadmap
1832 communications
June 24, 2020
Barbara O’Reilly speaks with Ephraim Gopin about what a fundraising strategy has to include, importance of conducting a campaign feasibility study, the need to always be planning and growing and, what has changed and what has stayed the same in fundraising over the last 25 years.
Fundraising During a Recession
Dynamic Profits w/ Dan
June 8, 2020
Nonprofit fundraising is a constant balance of trying to navigate the short term climate with your organization’s long term goals. In this special interview, Barbara joins Dan Sommers to discuss what the non-profit sector has learned from fundraising during COVID-19 and how those lessons can help organizations plan to raise money in the challenging economic climate that lies ahead.
New Ways to use Technology to Build Donor Engagement
boodleAI
June 2, 2020
Hosted by boodleAI’s CEO, Shawn Olds with Taylor Made Experiences President, Christina Taylor Serrano, and Windmill Hill Consulting Founder and Principal, Barbara O’Reilly, this webinar teaches you how to strengthen your fundraising in the midst of chaos by rethinking your donor engagement strategies, leveraging your events from in-person to virtual, and incorporating innovative tools like predictive analytics to help your nonprofit focus its limited time on the segments in your database that will garner the best ROI for growth.
Engaging 1:1 Donor Experiences Across Channels
Firefly Partners
May 4, 2020
In this conversation, Barbara joins Mark Cross of GoodUnited to share her expertise on major giving while Mark parallels his 1:1 expertise across Facebook fundraising and digital channels.
Now What and Where We Are Headed
Unbounded by Donosearch – a Virtual Conference Experience
April 2020
Now that we all have been working from home for some time and the pandemic is still very real, how do we, our organizations, continue to adjust and plan to work from home?
This webinar discussed how to plan for the longer effects and the changing operations within your organizations, how these changes enhance the need and demand for philanthropy, how to recover after relief, and if we will be in a better situation when the economy recovers.
Nonprofit Fundraising Sustainability in an Era of Covid-19
Northern Virginia Chamber of Commerce
April 28, 2020
Join three dynamic speakers as they delve into how to redefine nonprofit sustainability during this current crisis, from pivoting based on internal and external views, to taking into account what’s needed internally to stabilize an organization for both the short and long term.
Finding Your Fundraising Tribe
Simon Scriver’s Amazingly Ultimate Fundraising
July 21, 2019
In this guest spot, Barbara O’Reilly (Principal, Windmill Hill Consulting) joins T. Clay Buck (Tactical Fundraising Solutions) and Cherian Koshy (Director of Development, Des Moines Performing Arts) to talk about the benefits of having a ‘fundraising tribe’ or your own personal board of directors. And thankfully nobody spills coffee on themselves.
Communicating Your “WHY” to Drive Donor Loyalty
Go Beyond: The Pursuant Listening Experience for Nonprofits
October 1, 2018
In this episode, Barbara O’Reilly sits down with Go Beyond: The Pursuant Listening Experience for Nonprofits to discuss how organizations can better answer the question for their donors: “Why do you need me?”
Learn how to define your “WHY” as an organization, create the connectivity for ultimate donor loyalty by communicating the WHY, personalize the important values for our donors, and eliminate the “black hole” status of unrestricted gifts by connecting it to your organization’s WHY.